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Kolton

Why Businesses Should Invest in Short-Form Video Content in The New Year

In today’s fast-paced digital landscape, capturing attention is more challenging—and more critical—than ever. Consumers are drawn to quick, engaging, and impactful content, making short-form videos one of the most powerful tools for achieving real marketing results. For high-ticket service providers and personal brands like consultants, realtors, and coaches, short-form video content isn’t just a trend—it’s […]

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Social Media Video

A Comprehensive Guide to Choosing the Right Social Media Video Format for Your Business

In today’s digital age, audiences are consuming more video content than ever, and platforms such as Facebook, Instagram, Twitter, and LinkedIn have transformed the way businesses engage with their customers. As a result, companies need to stay ahead of the game in the evolving world of social media video formats. Each social media platform offers

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Video Marketing

Maximize Your Online Presence with Video Marketing on LinkedIn

With over 774 million users worldwide, LinkedIn has rapidly become the go-to platform for professionals and B2B organizations to network, share insights, and generate business opportunities. As a video marketing agency in Ohio, OpenEye Studios understands the value that engaging video content can bring to your company’s online presence on LinkedIn. In this educational blog

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video camera

Embrace the Future of Marketing with Vertical Video: OpenEye Studios’ Essential Guide to Success

In today’s mobile-centric world, marketers must adapt to the ever-evolving preferences, habits, and attention spans of their audience. As more people consume content on smartphones, vertical video has become a crucial content format for brands looking to stand out and make a lasting impact. OpenEye Studios, Ohio’s top video marketing agency, is committed to helping

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Camera for livestreaming

Captivate Your Audience with Live Streaming: OpenEye Studios’ Comprehensive Guide to Success

As digital platforms embrace live streaming capabilities (e.g., Facebook Live, Instagram Live, YouTube Live), businesses have the unique opportunity to engage their audience through live, interactive content. Live streaming enables you to provide exclusive insights, behind-the-scenes looks, real-time updates, and interactive Q&A sessions, effectively humanizing your brand and fostering a strong sense of community with

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explainer video

Explainer Video Fails: 8 Mistakes You Want to Avoid

Creating an explainer video is a highly effective way to communicate your brand’s message, product features, or services to your audience. However, creating a compelling explainer video is not a cakewalk. There are several elements to consider and potential pitfalls to avoid. Here are eight common mistakes you should avoid when creating an explainer video.

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video testimonial

How to Create Authentic and Effective Video Testimonials

Video testimonials are becoming an increasingly common technique for businesses to highlight their goods or services as digital marketing continues to develop. Video testimonials provide an opportunity for customers to share their experiences and offer valuable insights to potential customers.  Creating effective video testimonials can be complicated, especially if you’re not sure where to begin. 

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Video Production

The Art of Branding—The Value of Corporate Video Production

Today’s business environment is fast-paced and highly competitive. Companies must find innovative and effective ways to captivate their audience, convey their message, and establish a strong brand presence.  One powerful medium to achieve these goals is corporate video production. Whether it’s a promotional, explainer, or training video, a well-produced corporate video can elevate your business

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video camera

The Benefits of Corporate Video Production and How to Maximize Its Potential

In today’s digitally-driven age, corporate video production has become an essential part of the marketing mix. Gone are the days when traditional print and static online advertisements were enough to capture the attention of target audiences. With the increasing popularity of social media platforms and video-sharing websites, there’s no denying that video content is here

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